Your inner voice is a powerful tool for self-reflection, planning, and self-control.

When it turns against you, it becomes chatter. Negative thought loops that consume cognitive capacity, prolong stress response, and damage physical health.

The voice telling you to "just calm down" has been making the problem worse.

Ethan Kross's book Shift lands on something most high-performers miss: emotions are information, not problems to solve.

A guide to dissolving self-sabotage by understanding the subconscious patterns that keep you stuck